How to get viral on Twitter? Twitter Algorithm explained

 How to get viral on twitter? Twitter Algorithm explained

Elon musk's Twitter revealed its algorithm to the world. 

But what does it mean for you? I spent the evening analyzing it. Here’s what you need to know:

1. Likes, then retweets, then replies. Here’s the ranking parameters:

• Each like gets a 30x boost

• Each retweet a 20x

• Each reply only 1x

It’s much more impactful to earn likes and retweets than replies. 

2. Links hurt, unless you have enough engagement. Generally external links get you marked as spam.

3. Images & videos help

Both images and videos lead to a nice 2x boost.

4. Mutes & unfollows hurt

All of the following hurt your engagement:

• Mutes

• Blocks

• Unfollows

• Spam reports

• Abuse reports

5. Blue extends reach

Paying the monthly fee gets you a healthy boost.

6. Misinformation is highly down-ranked

Anything that is categorized as misinformation gets the rug pulled out from under it. Surprisingly, so are posts about Ukraine.